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Travel Technology

Skift Research

Skift Research Global Travel Outlook 2024

2024 will be the year that the travel industry fully transitions from catch-up to true growth above pre-pandemic levels. Without revenge travel as a tailwind we expect a more normal growth trajectory for the travel industry this year.

Skift Research Global Travel Outlook 2024

Travel Technology

Travel Tech Platform Mondee Cuts Marketing Jobs: ‘They Are Being Replaced by AI.’

Most companies have resisted saying that AI could displace jobs. Mondee is being very clear about it.

Travel Tech Platform Mondee Cuts Marketing Jobs: ‘They Are Being Replaced by AI.’

Travel Technology

IBS Software Acquires Hotel Tech Company for $90 Million

IBS Software has taken a $90 million step toward its goal of becoming a "player of consequence" in hotel tech. It joins a group of others vying for the same.

IBS Software Acquires Hotel Tech Company for $90 Million

Travel Technology

AI and Travel: Year 1 Hype, the Reality of What’s Next

Yes, a lot of things will change. But we are still in the initial promises phase and actual changes are still to come.

AI and Travel: Year 1 Hype, the Reality of What’s Next

Travel Technology

Tripadvisor Wants Tourists to Test Drive Reality in the Metaverse

Today's podcast looks at Tripadvisor's metaverse plans, Heathrow's busy runways, and the next White Lotus location.

Tripadvisor Wants Tourists to Test Drive Reality in the Metaverse

Travel Technology

Tripadvisor Says It’s Entering the Metaverse: ‘Try Before You Buy’

While some experts have no hope that the metaverse will last, some travel companies still see its potential, even if only as a marketing ploy.

Tripadvisor Says It’s Entering the Metaverse: ‘Try Before You Buy’

Travel Technology

Apple Vision Pro: What It Means for Travel

The idea of virtual travel has had some growing pains, but it's likely here to stay as technologies like virtual reality become more advanced.

Apple Vision Pro: What It Means for Travel

Skift Research

Exploring Gen Z and Millennial Travel Habits

Millennials and Gen Z are steering travel trends with a focus on technology, sustainability, and a quest for distinctive and meaningful experiences.

Exploring Gen Z and Millennial Travel Habits

Travel Technology

Executives, Meet Your New Intern: Artificial Intelligence

Organizational shifts prompted by AI are already happening. It’s only a matter of time before it leads to job cuts.

Executives, Meet Your New Intern: Artificial Intelligence

Travel Technology

Q&A: Loyalty and the Brand’s Role Across the Traveler Journey

Travel is a huge investment and a cherished experience for most people, and customers are demanding more from brands in exchange for their loyalty. Many travelers are making it clear that they want more than status and points — they want real relationships with companies (and people) who care.

Q&A: Loyalty and the Brand’s Role Across the Traveler Journey