The global appetite for authentic travel is increasingly central to demand, and the Department of Culture and Tourism – Abu Dhabi is meeting it with scale and intention. Its cultural strategy shows a destination treating curiosity as its most valuable currency.
Department of Culture and Tourism – Abu Dhabi + Skift |
Skift partnered with the Department of Tourism and Culture – Abu Dhabi to present the most important insights and takeaways drawn directly from on-stage conversations.
Department of Culture and Tourism – Abu Dhabi + Skift |
For an inbound tourism sector already fighting headwinds, this move transforms the seamless ESTA process into a privacy minefield, likely pushing hesitant European and Asian travelers toward friendlier borders.