Articles tagged “voice search”

Tourism

Voice Search Is Stuck in Tourism Marketing Limbo

Voice search has been dead-end for creativity in destination marketing. Unless generative AI steps in, it will never be its own channel and remain a boring add-on of text-based search.

Voice Search Is Stuck in Tourism Marketing Limbo

Online Travel

Google Starts Piloting Voice Products for Airlines and Hotels

Google's voice-powered assistant now lets you check in for United flights. Nice. The tech giant is also working with Hyatt and other hotels on testing a translation device at front desks. The early word is that the translations need to improve.

Google Starts Piloting Voice Products for Airlines and Hotels

Online Travel

Amazon May Create Advertising Opportunities for Travel Companies: New Skift Research E-Book

Amazon to the rescue? That is narrative you don't often hear associated with Jeff Bezos' company. But advertising is collectively one of travel's largest expenses and few can break free of the Facebook and Google duopoly. Amazon might just be able to succeed where many others have failed.

Amazon May Create Advertising Opportunities for Travel Companies: New Skift Research E-Book

Hotels

AccorHotels Expects Voice Search to Be Revolutionary for Travel

Voice search isn't ubiquitous for travel yet, but as consumers grow more comfortable with the technology, travel brands should be making major inroads too.

AccorHotels Expects Voice Search to Be Revolutionary for Travel

Hotels

IHG CEO: Amazon Is a Threat to Online Travel Agencies, Not Hotels

IHG CEO Keith Barr’s take on how we’ll be using technology now and in the future is both contrarian and perhaps more pragmatic than the views of some of his travel industry peers.

IHG CEO: Amazon Is a Threat to Online Travel Agencies, Not Hotels

Business Travel

Amazon’s Alexa for Business Travel Doesn’t Compute Right Now

The big global travel management companies have pivoted to become more like technology companies in recent years. Despite the usual bromides about innovation and user experience, they're unlikely to invest in voice-powered automation right now. Personalization needs to come first.

Amazon’s Alexa for Business Travel Doesn’t Compute Right Now

Hotels

What Hotel CEOs Are Saying About Amazon and Google’s Growing Influence in Travel

Disruption in the travel industry is a universal constant, and we can certainly expect Amazon and Google to continue that tradition. An even more interesting question to ask ourselves for the moment: Why aren't Google and Apple doing more to get their smart devices into hotel rooms like Amazon is?

What Hotel CEOs Are Saying About Amazon and Google’s Growing Influence in Travel

Online Travel

4 Key Insights on Travel Tech Advances, Personalization, Voice, and Amazon

What do Amazon's Alexa, personalization, and the tech arms race have in common? They were common refrains overheard this week at our inaugural Skift Tech Forum in Silicon Valley.

4 Key Insights on Travel Tech Advances, Personalization, Voice, and Amazon

Online Travel

Voice Search Will Change Travel Marketing Faster Than You Think

Voice will change the current travel marketing funnel much faster than we think. Savvy marketers and technologists should begin thinking about ways to make an impact on this burgeoning channel.

Voice Search Will Change Travel Marketing Faster Than You Think

Hotels

Hilton and Marriott Turn to the Internet of Things to Transform the Hotel Room Experience

It was only a matter of time before the big brands started rolling this smart-room technology. But what will be even more interesting is seeing which brand's approach works better in a hospitality setting, and is more appealing not only to guests but to hotel owners, too.

Hilton and Marriott Turn to the Internet of Things to Transform the Hotel Room Experience