Articles tagged “universal”

Disney Expects Wealthy Adults to Spend Big on New Star Wars Park

Disney Expects Wealthy Adults to Spend Big on New Star Wars Park

Christopher Palmeri, Bloomberg

Disney wants the affluent adults who grew up playing with Darth Vader action figures in the 70s and 80s to fill the coffers at its new Galaxy's Edge park. The geeks of yesterday are the cash cow of tomorrow.

4 months ago

Universal Is Going for Full-On Immersion With New Harry Potter Ride

Universal Is Going for Full-On Immersion With New Harry Potter Ride

Hannah Sampson, Skift

Universal has seen huge returns on its Harry Potter investments. The latest addition is a ride — as opposed to an entire land — but it will still likely draw crowds, especially in the months before Disney's Star Wars expansion opens in Florida.

6 months ago

Disney Will Open Its New Star Wars Expansions Early to Meet Demand

Disney Will Open Its New Star Wars Expansions Early to Meet Demand

Hannah Sampson, Skift

Disney's new Star Wars additions will open earlier than expected, but one big piece will be missing. Will fans flock to be first or wait until everything is operational?

7 months ago

Why the Philippines Risks Losing Out on Asia’s Gaming Boom

Why the Philippines Risks Losing Out on Asia’s Gaming Boom

Ian Sayson and Cecilia Yap , Bloomberg

Casinos are a tourism magnet and stricter rules to safeguard locals from gambling, and to keep other gambling ills at bay, are better than a complete ban. Look to Singapore as a good Asian example.

8 months ago

6 Top Theme Park Industry Developments of 2018

6 Top Theme Park Industry Developments of 2018

Hannah Sampson, Skift

Theme parks got more creative with loyalty and pricing, ramped up their building boom, and took steps to raise employee wages in 2018. One operator mounted a turnaround, while another struggled to meet expectations. Here are some highlights from a year of strategic twists and turns.

9 months ago

Universal Confirms It Is ‘Looking At’ Adding Another Orlando Theme Park

Universal Confirms It Is ‘Looking At’ Adding Another Orlando Theme Park

Hannah Sampson, Skift

Theme park watchers have long been waiting for Universal to announce plans for another Orlando park. While Thursday's comments don't amount to an official announcement, executives sure sound positive about the prospect.

1 year ago

Orlando Theme Parks Are Rolling Out New Rides as They Battle for Visitors

Orlando Theme Parks Are Rolling Out New Rides as They Battle for Visitors

Mike Schneider, Associated Press

Theme parks realize they need to keep adding more reasons for visitors to come back. That means operators are investing billions over the next several years — and attendees can expect higher prices at the gate.

1 year ago

Disney and Universal See Big Gains in Orlando After Major Expansions

Disney and Universal See Big Gains in Orlando After Major Expansions

Hannah Sampson, Skift

Orlando remains a battleground for the world's largest theme park operators, but attendance is growing around the world — and the biggest companies are trying to win audiences all over.

1 year ago

Universal and Turkish Airlines Are Betting Big on Super Bowl Ads

Universal and Turkish Airlines Are Betting Big on Super Bowl Ads

Dan Peltier and Hannah Sampson, Skift

From what we've seen so far, travel brands with Super Bowl teasers are staying away from the culture wars and focusing on sending neutral messages with universal appeal. And while it's important to draw attention to certain issues, it's refreshing to watch light-hearted advertisements, too.

2 years ago

Disney-Universal Theme Park Wars Are Going to the Dogs

Disney-Universal Theme Park Wars Are Going to the Dogs

Hannah Sampson, Skift

Universal is working to get vacationers to spend more time at their hotels and parks, and they likely had an advantage with dog owners. It's smart for Disney to make some of its hotels dog-friendly — and we wonder what this trial will lead to.

2 years ago

5 Top Theme Park Trends Dominating the Season

5 Top Theme Park Trends Dominating the Season

Hannah Sampson, Skift

From water parks to overseas investment, theme park operators are coming up with new ways to grow their business. One common thread: Find brands that have a built-in customer base and use them to attract new visitors.

2 years ago

Universal Has More in Store for Harry Potter as Theme Park Battles Rage

Universal Has More in Store for Harry Potter as Theme Park Battles Rage

Hannah Sampson, Skift

Disney still wins this round with the sheer volume of announcements it made earlier this month, but Universal definitely steals some theme park thunder with news of a new thrill ride at the original Wizarding World of Harry Potter.

2 years ago