Articles tagged “tv”

While the Trivago Guy's love-him-or-hate him TV ads garnered a lot of media attention in 2014, it was the Expedia brand that really kicked butt on TV.

Chesky's appearance no doubt had Uber CEO Travis Kalanick asking his PR team why the Airbnb kid got to do Colbert before he did.

JetBlue's in-flight entertainment wasn't just great for its consumers, it was great for its business.

It's almost impossible for hotels and resorts to beat the organic reach of TV appearances, but time on screen is a more lottery than strategy.

Ireland is attempting to replicate New Zealand's tourism success by branding itself as the real-life version of a mythical destination, and using the HBO logo adds credibility to the tourism board's campaign.

We like it when these people make headlines.

TripAdvisor is entering a very crowded field this year as online travel companies have saturated the airwaves. Still, with $40 million to $50 million devoted to its campaigns, TripAdvisor is going to get the word out. And kudos for brilliant use of its iconic green review icons.

Travel television doesn't have to be boring. And for once it's actually pretty funny.