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Skift

The Trump Effect: Borders, Bans and Bookings

The Trump Effect: Borders, Bans and Bookings

As U.S. President Donald Trump continues to shape the political and economic landscape, the impact of his choices on the travel industry remains significant. Read how his actions and policies are shaping the future of travel, and get insights into the industry’s evolving response.

Detroit-Windsor Border Crossing
Tourism

U.S. Travel From Canada Falls Again to Start 2026

The decline in visitors from Canada that hit the U.S. travel industry hard in 2025 shows no signs of slowing down.
Rashaad Jorden | 4 months ago
A duskily lit interior view of a double bed guest room in a newly renovated Hilton in Los Angeles with a view in the evening outside the window.
Hotels

Hilton CEO: 2026 ‘Will Be a Lot Better Than 25’ After Results Show Sluggish Growth

Hilton’s muted growth in revenue per available room last year primarily reflected an economic strain on mid-market travelers. Yet CEO Chris Nassetta is optimistic about what he's seeing in the overall bookings data for 2026.
Sean O'Neill | 4 months ago
An image of figure skaters in a dramatic pose on ice at the Winter Olympics 2026 in Milan Cortina.
Hotels

Marriott Expects Olympics and World Cup Lift: Live Tourism as New ‘Norm’

Marriott isn't treating the Olympics and World Cup as one-off windfalls. It says experiences-driven travel remains strong and that 'live tourism' has become a steady growth lever.
Sean O'Neill | 4 months ago
View of a family guest room at a Marriott resort in Thailand with a view through the window of a pretty resort on a sunny day
Hotels

Marriott Plans New Credit-Card Deals, Sees Surge in Fee Revenue

With U.S. room demand staying subdued, Marriott may find its 2026 profit growth in a higher-margin place: credit card swipes on its co-branded cards.
Sean O'Neill | 4 months ago
Screenshot of an Instagram social media post
Hotels

Activists Target Hilton CEO’s Home Over ICE Housing

Targeting a CEO’s home marks a new phase in the anti-ICE campaign — and a reminder that hotel groups now face reputational risks in an ever-more politicized moment.
Sean O'Neill | 4 months ago
Amsterdam
Airlines

Europe-U.S. Flight Bookings Drop Ahead of World Cup

Data shows that summer bookings between the U.S. and Europe are on the decline so far. The decline could be a result of political tensions and changing preferences among U.S. consumers.
Meghna Maharishi | 4 months ago
A SkyWest Delta Connection plane at West Yellowstone
Airlines

Trump’s Canada Aircraft Decertification Applies Only to New Planes

The clarification means thousands of Bombardier regional jets and Airbus A220s already in service with U.S. carriers would continue operating under their existing certifications.
Meghna Maharishi | 4 months ago
United Airlines Plane Takesoff from Washington Reagan National Airport
Airlines

Trump Says U.S. Will Decertify Canadian Aircraft, Threatens 50% Tariffs

It is unclear if a decertification could impact aircraft beyond Bombardier’s business jets.
Meghna Maharishi | 4 months ago
An American Airlines Airbus A321neo.
Airlines

American Airlines to Return to Venezuela

American’s announcement comes as the Trump administration is pushing for more investment in Venezuelan oil from U.S. oil companies.
Meghna Maharishi | 4 months ago
Protestors
Tourism

4 European Countries Issue Travel Advisories for Minneapolis

The unrest and large-scale protests in Minneapolis drew the attention of several foreign governments, which urged their citizens to remain alert when traveling to the U.S.
Rashaad Jorden | 4 months ago

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