Articles tagged “tours and activities”

Key Benchmarks for Marketing Operations in Tours and Activities: New Skift Research

Key Benchmarks for Marketing Operations in Tours and Activities: New Skift Research

Haixia Wang, Skift Research

As travel CMOs and their teams take on more responsibilities, a well-designed and articulated operations plan is crucial for delivering marketing success. Use this series of Skift Research reports to see how you stack up against other companies in your sector in key operational areas and set up strategies to optimize.

6 days ago

How TUI and Rezdy Fit Into Ctrip’s Growth Strategy Outside China

How TUI and Rezdy Fit Into Ctrip’s Growth Strategy Outside China

Raini Hamdi, Skift

China slowdown? Meituan rivalry? Naaah, Ctrip had a fab 2018. Domestic travel remains strong, but it is international travel growth that’s exciting. Now we know what drives its latest partnerships with TUI’s Musement and Rezdy.

3 weeks ago

TripAdvisor Places Big Bets on Experience Bookers Rather Than Hotel Shoppers

TripAdvisor Places Big Bets on Experience Bookers Rather Than Hotel Shoppers

Dennis Schaal, Skift

TripAdvisor is leveraging its strengths — tours and activities, and restaurants — where it has leadership positions rather than choosing to devote the bulk of its energies in the crowded field of hotels and alternative accommodations. It is a wise choice to differentiate rather than be a mere clone of its competitors.

1 month ago

Thinking of Food Tourism Beyond a Good Meal and Drinks: New Skift Research

Thinking of Food Tourism Beyond a Good Meal and Drinks: New Skift Research

Meghan Carty, Skift Research

We see food tourism as being more than just a buzzy trend. Understanding what it is today can help stakeholders find their place in the potentially lucrative space.

1 month ago

Defining a New Era of Food Tourism: Latest Skift Research

Defining a New Era of Food Tourism: Latest Skift Research

Meghan Carty, Skift Research

Food tourism is one trend that we don’t see ever going away, but it will never stop evolving. Destinations and other stakeholders need to understand what it means today in order to reap the benefits food tourists can bring.

2 months ago

Travel Megatrends 2019: Brands Give Travelers More Control Over Their Experience

Travel Megatrends 2019: Brands Give Travelers More Control Over Their Experience

Andrew Sheivachman, Skift

Creation is the new consumption, as travelers weary of commodity travel seek to have a more active role in curating their experiences, and digital platforms more seamlessly mediate in-trip discovery, increasing the opportunity for serendipity.

2 months ago

TUI’s Big Play in Tours and Activities

TUI’s Big Play in Tours and Activities

Patrick Whyte, Skift

When someone with the scale of TUI gets serious about something, you know it's a big deal. Now that it has got the right technology, it should be an easy win for a company with such a massive customer base.

3 months ago

Rome Tour Bus Restriction Stirs Europe’s Latest Overtourism Controversy

Rome Tour Bus Restriction Stirs Europe’s Latest Overtourism Controversy

Dan Peltier, Skift

Tour buses bring thousands of people to Rome each day, but many increasingly run on cleaner fuels than their passenger car counterparts. Buses also replace some of those cars and probably know the traffic laws better than the average driver, another reason that has us scratching our heads at Rome's plan.

4 months ago

TripAdvisor’s Experiences and Restaurants Businesses Outpace Vacation Rentals

TripAdvisor’s Experiences and Restaurants Businesses Outpace Vacation Rentals

Dennis Schaal, Skift

TripAdvisor faces a quandary: It needs to have an alternative accommodations business to round out its hotel offerings, but rentals revenue declined and slowed the otherwise-positive trajectory of its non-hotels segment. While TripAdvisor is a market leader in experiences and restaurants, its rentals business is muddying up the works.

5 months ago

MakeMyTrip Is Latest to Join the Tours and Attractions Bandwagon

MakeMyTrip Is Latest to Join the Tours and Attractions Bandwagon

Sean O'Neill, Skift

MakeMyTrip's management deserves credit for ending a period of decelerating growth and for reducing operating losses over several quarters. But many investors are impatient for an era of profits.

5 months ago

Equinox Will Launch Luxury Tours in 2019 as New Hotels Open

Equinox Will Launch Luxury Tours in 2019 as New Hotels Open

Dan Peltier, Skift

If it ends up being successful, and we don't see any red flags why it wouldn't be, Equinox will have a value proposition not many travel brands can touch: an exclusive place to work out, sleep, and explore the world.

6 months ago

Credit Card Giant Chase Jumps Into Tours and Activities

Credit Card Giant Chase Jumps Into Tours and Activities

Dan Peltier, Skift

Tours and activities partnerships like the one between Atlas Obscura and Chase seem like a win-win. Card companies acquire knowledge about trends in the sector, and what travelers are demanding. Meanwhile, tour operators get access to loyal consumers willing to shell out for the trip of a lifetime.

6 months ago