Articles tagged “SkiftX Showcase: OTAs”

We create experiences and tell stories that push the limits of creativity to connect the world’s most innovative brands with the most influential audience in the global travel industry.

Online Travel

New Research: How Asia’s Middle Class Is Shaping Global Travel

A recent survey from Expedia Group highlights the travel preferences and potential of Asia’s emerging middle class, presenting a significant opportunity for travel brands to create new experiences tailored to this growing demographic.
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Travel Technology

New Report: 3 Travel Loyalty Strategies for 2025

A new trend report offers actionable strategies to help travel brands do more than increase membership numbers, empowering them to create differentiated programs that will inspire lifetime loyal customers.
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Online Travel

Boosting Revenue During Cultural Events: A New Era for Travel Marketing? 

If you’re heading to the latest stop on Taylor Swift’s Eras Tour, you will likely need to book a flight and hotel. Expedia Group recently unveiled new data highlighting how its advertising tools enhance visibility for travel partners on their sites and can augment partner revenue during popular cultural events.
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Online Travel

New Report: Unpacking the Need-to-Know Trends from Expedia Group

Curious which trends will drive consumer travel interest in 2024? Expedia Group’s “Unpack ‘24” report offers actionable insights to help travel companies align with an array of offbeat trends and connect with travelers.
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Online Travel

Q&A: How Vrbo Is Building Trust With Vacation Rental Guests and Partners

Growth in the vacation rental sector has surpassed pre-pandemic levels and shows no signs of slowing. Leveling up the traveler experience through consistency, reliability, and transparency will help hosts and online travel agencies (OTAs) stand out in the crowded space.
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Online Travel

Skift Webinar: Global Insights on What Travelers Want Now

Even amid rising costs, research shows that consumers are still willing to spend time and money on travel. But how much, and on what type of travel? Join Travelzoo and Skift for this upcoming webinar on July 13th, exploring what’s driving travelers today.
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Online Travel

Open Distribution: A New Hotel Booking Model for Hospitality’s Future

The hotel booking ecosystem is weighed down by siloed software systems, middlemen who take a piece of the RevPAR pie, and guests who don’t have as much control over their experiences as they should. The founder of Impala spoke to SkiftX about how to eliminate these issues with a new model: Open Distribution.
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