AI strategy sounds clean on slides; execution is anything but. Jie Zheng breaks down what scaling AI actually looks like ahead of Skift Data + AI Summit 2026.
Travel’s next growth cycle runs on data infrastructure, applied AI, and commercial precision. The executives building that future are taking the stage at Skift Data + AI Summit.
AI in travel is no longer new, but it isn’t settled either. Companies are scaling real use cases while discovering, in real time, where speed, trust, and control start to collide.
AI now drives pricing, forecasting, and customer service across travel. The real challenge is not adoption, but governance, trust, and scaling without costly mistakes. That is the focus of the Skift Data + AI Summit 2026 in New York City.
At the Skift Data and AI Summit in New York City in June 2025, leaders across the travel, tech, and marketing sectors explored the state of AI with nuance and…
As destinations navigate growing competition, real-time movement data is becoming essential to inform smarter marketing, planning, and resource allocation. In this talk, Zartico’s chief innovation officer and co-founder, along with its chief operating officer, discuss how AI-powered behavioral insights can close costly data gaps across the visitor journey.
Generative AI is becoming more accessible in several ways: At large businesses, costs per transaction are falling, and voice-to-voice interactions may provide an ease of use that brings AI to the masses.
Adam Harris of Cloudbeds is betting big on AI that actually understands hospitality. Ahead of the Skift Data + AI Summit, he shares why generic models aren’t enough and what hoteliers must do to stay ahead.
KAYAK’s Matthias Keller explores how AI is transforming travel from search-driven clicks to intuitive, intelligent journeys, and what’s next in truly personalized, agentic travel planning.