Hotels
Oyo Is Betting U.S. Strategy on Aggressive Dynamic Pricing
Oyo's dynamic pricing strategy could turn out to be a bit of a double-edged sword in the U.S., where the company faces greater competition. On one hand occupancy is sure to go up for many of its hotel partners, but if a majority of rooms are booked last-minute at incredibly low prices, hotel managers can start enduring some losses.
Danni Santana, Skift | 4 years ago