Articles tagged “search”

Experiences

Google Expands Tours and Activities With New Display

Ranking for city-specific experiences search terms is fiercely competitive and an expensive part of performance marketing that tends to favors online travel agencies with big budgets. A new carousel in Google's Things To Do adds an interesting shift in search display.
Online Travel

Yelp Taps Turbocharged AI to Improve Online Search

Yelp has for months been testing how it could use the latest generation of artificial intelligence (AI) without undermining the trust of the consumers who use it to find business…