Airlines are dreaming of the day when they can ditch the complicated, heavy, and expensive seat-back entertainment systems for profit-generating bring-your-own-device systems.
Improving something as small as the fabric of seats could have impressive impact on the comfort of economy class, but airlines will be hesitant to invest in the potentially expensive experiment.
For the person in the middle seat trying to forget about his cramped predicament with no Kindle to distract him, July 31is a long way away. Let's hope the FAA will act decisively, clearly, and quickly following the report's submission.
Could Qantas be diligently keeping track of the movie selections with the prospect of one day charging for IFE, or is it looking to make up for the fact that there’s no longer Internet on international flights?
In-flight Wi-Fi is an expensive undertaking for airlines that can stand to wait for future profits, a luxury that Qantas couldn’t afford but Etihad is more than able to swallow.
Qantas, already troubled with all kinds of operational and management issues, wants to focus less on forward-looking-profits-in-future services. Understandably.
EasyJet touts positive consumer feedback for the reason behind the full rollout, but profits that trickle in from flyers whom prefer to choose their seat are a more likely influencer.