We web-scraped 20k+ hotels listed on Google across the U.S., Europe, Asia and Middle East to understand which online travel agencies and direct sites compete for bookings in Google's sponsored and organic listings.
The survey encapsulates a seeming dilemma for the travel industry. What proportion of their resources should they pour into promoting sustainable travel choices when a wide swath of travelers aren’t focused on the issue.
Will AI replace the Tim Williams (Trivago Guy) and William Shatner (the Priceline Negotiator) types? Could be. Trivago, meanwhile, is already testing a second AI-infused commercial.
The net proceeds of Brian Chesky's 10-year pay package — which he said would be donated to host programs and to charities — would really soar if Airbnb's share price breaches tough-to-reach targets.