Articles tagged “nycgo”

The Big Apple's post-pandemic revival is here and it's hitting all the mediums to say it in a $30 million, yearlong campaign that might just create the intense "FOMO" it's aiming to stir up in travelers far and wide.

While a change in tune on borders and immigration from the White House could help some non-U.S. travelers reconsider ditching U.S. travel plans, it seems in many cases the damage has already been done.

The Teenage Mutant Ninja Turtles pumps a bit more energy into NYC & Company's family marketing efforts than Dora the Explorer did. And an international movie premiere can't hurt either.

Many times it's the experiences journalists have outside the planned itinerary on press trips that help them tell the stories they want to tell.

Change or die. NYC & Company's Fred Dixon wouldn't put it as crudely as this but that is one of his messages for risk-adverse tourism marketers.

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New York's rising visitation is largely due to an improving global economy, especially increased outbound travel from markets like China and Brazil. It's hoping to capitalize on that organic growth with continued consumer outreach and trade relationships.