Articles tagged “new zealand”

New Zealand Appoints Bryce Dallas Howard as Its Newest Tourism Ambassador

New Zealand Appoints Bryce Dallas Howard as Its Newest Tourism Ambassador

Nick Perry, Associated Press

Just who makes the cut as a tourism ambassador for different destinations is a baffling science, but if Howard can relate with travelers by sharing her own lifelong experiences of visiting New Zealand, it'll be a big plus for the destination.

1 month ago

New Zealand Has Reduced Its Outlook on Chinese Tourism

New Zealand Has Reduced Its Outlook on Chinese Tourism

Tracy Withers, Bloomberg

Tourism has quietly become New Zealand's top export. But uncertainty surrounding the desire and ability of Chinese travelers to visit has drastically reduced its outlook for the future.

3 months ago

New Zealand Sees Boom in Same-Sex Destination Weddings

New Zealand Sees Boom in Same-Sex Destination Weddings

Chris Bourke and Kimberley Painter, Bloomberg

While Down Under has rejected marriage for same-sex couples, equality exists three hours away in New Zealand, which claims rising numbers of international visitors choosing it as a wedding destination.

3 months ago

New Zealand Doesn’t Have Enough Hotel Rooms to Accommodate Crush of Tourists

New Zealand Doesn’t Have Enough Hotel Rooms to Accommodate Crush of Tourists

Tracy Withers and Matthew Brockett, Bloomberg

New Zealand needs to come to terms with its infrastructure problems in hospitality or it will be maxing out tourism opportunities. Although sometimes that can be a good thing if a destination gets overrun with visitors.

5 months ago

James Cameron Is New Zealand’s Latest Tourism Ambassador

James Cameron Is New Zealand’s Latest Tourism Ambassador

Sarah Enelow, Skift

James Cameron is the latest A-list celebrity to be hired for a major tourism campaign, and this one actually seems like a decent fit.

1 year ago

New Zealand Looks to Golf Tourism to Boost Foreign Visitation

New Zealand Looks to Golf Tourism to Boost Foreign Visitation

Tracy Withers, Bloomberg

Even to a non golfer, those rolling green hills are attractive. And its smart for NZ to diversify its activities.

1 year ago

Tourism Isn’t Yet the Perfect Replacement for Shrinking Dairy Business

Tourism Isn’t Yet the Perfect Replacement for Shrinking Dairy Business

Matthew Brockett and Tracy Withers, Bloomberg

Tourism can solve some problems, but others need a more complicated approach to economic support.

2 years ago

Tourist Bungee Jumping Provides Bright Spot in New Zealand’s Economy

Tourist Bungee Jumping Provides Bright Spot in New Zealand’s Economy

Tracy Withers and Matthew Brockett, Bloomberg

Tourists are more fickle then milk, so New Zealand needs to make sure its solutions are more diverse than tying a few extra bungee cords to bridges.

2 years ago

Expats Make Some Destinations Rethink How They Define a Traveler

Expats Make Some Destinations Rethink How They Define a Traveler

Dan Peltier, Skift

Some destinations have worked to attract expats for decades and already reap the praise and rewards for doing so.

2 years ago

Declining Milk Prices Are Good News for New Zealand Tourism

Declining Milk Prices Are Good News for New Zealand Tourism

Matthew Brockett and Tracy Withers, Bloomberg

Bad news for outbound tourism, but great news for providing the extra boost to get visitors to embrace the long journey.

2 years ago

Best Travel Ads This Week: Brands Put Themselves in Travelers’ Shoes

Best Travel Ads This Week: Brands Put Themselves in Travelers’ Shoes

Joyce Manalo, Skift

Truly identifying with travelers as a traveler -- not as a marketer who is thinking like a traveler -- helps viewers relate better to the brand message.

2 years ago

Auckland’s Mayor Uses Snapchat to Entice Visitors to New Zealand

Auckland’s Mayor Uses Snapchat to Entice Visitors to New Zealand

Joyce Manalo, Skift

Snapchat has expanded its Our Story to cities outside of users' locale to feature nearby happenings, but it needs to be much less random as it grows into a real product rather than a series of experiments.

2 years ago