Articles tagged “morocco”

Tourism-Dependent Morocco Appoints Growth Czar to Restructure Economy

Souhail Karam, Bloomberg

Morocco's rising social needs, debt burden, and position in an unstable region means it cannot rely on tourism alone for its economic future.

American Airlines Announces New International Routes, Including Its First-Ever Service to Africa

American Airlines + Skift

American Airlines is launching five new routes that expand its international network, including service to Casablanca, Tel Aviv, and Krakow.

Moroccan Government Plans to Sell Stake in Iconic Luxury Hotel

Souhail Karam, Bloomberg

A hotel with such a storied history will surely be an easy sell. The only sticking point might be the other shareholders.

Air Arabia Looks to Egypt and Morocco for Further Growth

Abbas Al Lawati and Yousef Gamal El-Din, Bloomberg

Egypt's tourism is rebounding after several difficult years, and that's good news for Air Arabia, which continues to struggle with air traffic rights in Jordan.

Yves Saint Laurent Museum Opens in Marrakech Near Popular Tourist Site

Reda Zaireg , Associated Press

Marrakech is already rich in artistic attractions, but this museum could become an icon like its namesake. It's off to a good start by giving visitors more to do than just tour the galleries.

Morocco Looks to Russia, China and Low-Cost Carriers to Increase Tourism Numbers

Celeste Hicks, Bloomberg

To distinguish itself from its neighbors and revive lagging visitor numbers from Europe, Morocco is looking to attract more travelers from Russia and China with more convenient and affordable air routes.

The Best and Worst African Countries at Tourism Branding

Samantha Shankman, Skift

Many African countries are ripe for tourism innovation; however, it will take on-the-ground product development in addition to smart marketing campaign to shift travelers' perceptions and drive bookings.

Morocco Hopes Its Protective Ebola Moves Will Bolster Tourism

Souhail Karam, Bloomberg

It's a sad reality, but in a world where tourism to east Africa has dropped because of tourism concerns, playing hardball in an effort to make tourist-feeding nations happy isn't the worst idea.

Morocco Saw Record 10 Million Tourists in 2013, Recovering From the Arab Spring

Associated Press

Hotel average daily rates haven't yet recovered in Morocco, but visitors are returning in record numbers, and that's a good thing.

Morocco Targets China and Turkey to Boost 2014 Tourism Numbers

Souhail Karam, Bloomberg

Visa-free travel to Morocco from China will be a boon to the industry.

Ritz-Carlton makes a bet on Tunisia and Morocco with 3 new properties

Khaleej Times

Morocco works on convincing world that it’s nothing like its unfriendly neighbors

Paul Schemm, Associated Press

Morocco’s best shot at growth is an positive ad campaign that reminds people why they've been coming for decades and distinguishes it from its regional peers.