Articles tagged “MICE”

The Gulf MICE industry says demand is deferred, not lost. But no one will know if it's true until after the summer when the region asks delegates to meet in 104°F heat.

U.S.-Saudi partnership to develop 50 hotels across the Kingdom by 2029, targeting corporate travelers and MICE demand.

Saudi has been running the mass events experiment for centuries with pilgrimage and is now building on it with sports, music, and entertainment. It’s time to scale those lessons….and build a tourism strategy that actually works.​​​​​​​​​​​​​​​​

Abu Dhabi is making a name for itself as a burgeoning destination for world-class business events. Next-gen technologies, world-class infrastructure, and cultural experiences are putting the city on global event planners’ maps.