Articles tagged “makemytrip”

Tourism

Bollywood: The Strongest Currency in Indian Tourism

With India’s box office expected to hit $2.8 billion by 2028, Bollywood is a blockbuster travel agent in disguise. It turns reel magic into real tourism — making destinations into superstars.
Online Travel

Inside MakeMyTrip's 'Travel Superapp' Strategy. Is it Doable?

The real challenge for MakeMyTrip isn’t just building an end-to-end travel company — it’s making sure the experience is actually seamless. Can it truly integrate flights, hotels, ground transport, and everything else into one frictionless journey? That’s the test that will define its success or failure.
Tourism

Indian Union Budget: The Hits and Misses for Tourism

While the Indian Union Budget for 2025-26 didn't roll out any blockbuster wins for tourism, the industry is still finding reasons to celebrate the small victories.
Online Travel

How Indians Are Traveling This Holiday Season: 3 OTA Reports

The trends seen this holiday season could shape how Indians travel in 2025. Will Indian travelers continue to explore uncharted destinations? Will premium travel become the new norm? These travelers are clearly signaling a shift towards more diverse journeys.