Articles tagged “lifestyle brands”

Sortis Deal to Buy Ace Hotel Collapses

Given a string of bad luck events, it can seem like Ace Hotels is a jinxed brand. But any visit to its properties in New York, New Orleans, or LA will reveal an electric vibe that's a reminder it can be salvaged and taken to the next level.

The Margaritaville CEO on Just How Far the Jimmy Buffett Brand Can Go

Millennials think they invented experiential, lifestyle brands. But Margaritaville CEO John Cohlan was perfecting these ideas before many of today's hotel execs had sipped their first margaritas. Cohlan helped to turn Jimmy Buffett's music into a billion-dollar empire, and he has lessons to share.