Articles tagged “india outbound”

India upped its convention center game for the G20 Summit last year. Now, it is trying to drum up the marketing for these spaces across the country. But is India really MICE ready?

IndiGo is using leased Dreamliners and just enough premium (think free meals, extra legroom) to tap into India’s booming long-haul demand, creating a smart middle ground between no-frills fares and full-service comfort.

Domestic and inbound tourism, along with a growing MICE segment, are the Indian hotel industry's biggest bets, as demand continues to outpace supply.

Radisson now has 200 properties in its India portfolio and is optimistic about having 500 operating hotels in the next 5-7 years. But a strong marketing strategy is amiss as it relies on word of mouth and loyalty.

The India-Pakistan armed conflict may have ended, but the fallout continues to impact how Indian travel companies conduct business.

While India and Pakistan have reached an understanding to halt the ongoing conflict, it might take some time before travel to and within India can return to normal.

Travel is now becoming part of India's soft power toolkit. And the country is no longer shying away from using its muscle to make that point.

For Indians, it is no longer about just ticking off a popular destination. Travel is more about experiencing a destination, whether it's within the country or beyond.

The Cox & Kings brand has re-entered India at a time when competition is intense. Can the brand recall value and loyalty help it thrive?

Cruise tourism in India has long had a loyal following, but it’s the growing integration with the MICE (meetings, incentives, conferences, and exhibitions) segment that’s giving it an extra push.