Articles tagged “ILTM”

Belmond is renovating its classic luxury hotels rather than playing the game of scaling up fast.

Hilton is finally converting years of luxury planning into actual hotel openings, targeting gaps in markets that competitors have left open.

For years, IHG was a midmarket powerhouse, with only InterContinental as a luxury side hustle. Now it has five luxe brands, but it must differentiate carefully.

Marriott's brand extensions like the new St. Regis Estates and recent Ritz-Carlton Yacht Collection show how the company aims to grow in ultra-luxury without diluting its brand equity.

Bulgari Hotels isn't just selling rooms. It's selling one of the rarest commodities in modern luxury: restraint.

IHG is revamping its luxury suites and rolling out new training to help cater to a rising trend in multi-generational travel. Who knew family values could be such good business?

One of Hyatt's many business models is to take indie luxury hotels that pride themselves on being boutique-y, providing them the benefits of Hyatt (distribution! marketing! operational support!) and then downplaying any sign of corporate involvement in the eyes of guests. So far, it's working.

Nobu Hotels is testing out its restaurant-led hospitality strategy in a market where its luxury cachet is less established. Both Warsaw locals and Nobu's global superfans will need to buy in.

As conferences like ILTM get larger — and concepts like luxury and sustainability infiltrate more sectors and price points of the travel industry — it can start to feel like the overuse of these terms is a red flag of sorts.

Jumeirah Group is certainly ratcheting up its plans. Broadening its brand portfolio will help with name recognition.