Articles tagged “hotwire”

Why Hotwire Loves It When Airbnb Puts Pressure on Hotels

Why Hotwire Loves It When Airbnb Puts Pressure on Hotels

Dennis Schaal, Skift

With Airbnb apparently adversely impacting hotels much more than online travel agencies, Hotwire is poised to make some gains as hotels try to fill rooms. But Hotwire also has to fend off Priceline.com, which is emphasizing Express Deals that basically use the same model as Hotwire.

1 year ago

Travel Booking Sites Spent $624 Million on TV Advertising in 2014

Travel Booking Sites Spent $624 Million on TV Advertising in 2014

Dennis Schaal, Skift

While the Trivago Guy's love-him-or-hate him TV ads garnered a lot of media attention in 2014, it was the Expedia brand that really kicked butt on TV.

3 years ago

Expedia Acquires European Car-Rental Site Auto Escape Group

Expedia Acquires European Car-Rental Site Auto Escape Group

Dennis Schaal, Skift

The merger and acquisition frenzy in the travel industry continues apace, and Expedia's acquisition of the Auto Escape Group will enhance Expedia's global competition with the Priceline Group.

3 years ago

Brands Target LGBT Travelers on YouTube

Brands Target LGBT Travelers on YouTube

Joyce Manalo, Skift

A little humor and pride goes a long way with the growing demographic of LGBT travelers.

3 years ago

Hotwire’s New Brand Campaign Celebrates Finding a Great Deal

Hotwire’s New Brand Campaign Celebrates Finding a Great Deal

Samantha Shankman, Skift

It'll take more than a brand campaign to revive Hotwire, but Expedia's investment in its mobile product along with increased awareness could help the deal-maker earn back some market share.

3 years ago

Hotwire Hopes Its New Mobile Play Will Make it Relevant Again

Hotwire Hopes Its New Mobile Play Will Make it Relevant Again

Dennis Schaal, Skift

Hotwire has fallen on tough times, but don't count it out. Expedia has been putting a lot of offline advertising money into Hotwire, and as it pledged, is focusing on mobile.

3 years ago

Expedia Is Stealing Market Share from Priceline’s Name Your Own Price Through Steep Discounts

Expedia Is Stealing Market Share from Priceline’s Name Your Own Price Through Steep Discounts

Dennis Schaal, Skift

Priceline's Booking.com has been conquering the world, often at Expedia's expense, but let's score one for Expedia. Its Expedia Unpublished Rates product has been kicking butt, and stealing share from Priceline's Name Your Own Price since last 2011.

4 years ago

Hotwire Advertises Against Parent Expedia’s New Strategic Partner Travelocity

Hotwire Advertises Against Parent Expedia’s New Strategic Partner Travelocity

Dennis Schaal, Skift

Expedia and Travelocity are now strategic partners, but they still will compete against each other to a certain extent. That's where Hotwire, an Expedia subsidiary, fits in. Hotwire is advertising to the world that its hotel deals are better than Travelocity's -- and, by extension, Expedia's. It's the travel industry. Get it?

4 years ago

Airlines’ Extra Bag Fees Rake in $545 Million a Year in the UK

Airlines’ Extra Bag Fees Rake in $545 Million a Year in the UK

Soo Kim, The Daily Telegraph

Extra bag fees are boosting airlines' profits to the highest they've been in years. The fees will only get more complicated with more options over the coming year.

4 years ago

5 Big Travel Brands and Their Current Moment of Identity Crisis

5 Big Travel Brands and Their Current Moment of Identity Crisis

Dennis Schaal, Skift

Perhaps the immediate challenges that TripAdvisor and HomeAway face will be temporary bumps in the road. For Hotwire, it's a toss-up on whether it can get its mojo back, and American Express Global Business Travel and Travelocity have already seen their best days.

4 years ago

Hotwire Needs to Pivot Toward Last-Minute and Mobile, Expedia CEO says

Hotwire Needs to Pivot Toward Last-Minute and Mobile, Expedia CEO says

Dennis Schaal, Skift

In the wacky world of digital travel, Expedia is committed to TripAdvisor, which it spun off, and plans to spend more with Kayak, owned by Priceline, and Trivago, which Expedia controls. Just another day in the life.

4 years ago

Hotwire Replaces President as Priceline Makes Gains

Hotwire Replaces President as Priceline Makes Gains

Dennis Schaal, Skift

A changing of the guard at Hotwire was inevitable given the challenges it has faced all year due to Priceline's advertising and overall gains. Hotwire's own advertising wasn't effective enough to blunt the onslaught.

4 years ago