Advertising in travel metasearch used to be near the top of the list for online travel agencies and hotels. But then along came Google Hotels, YouTube, and TikTok, as well as hotel and online travel agency loyalty programs to deflate the value proposition.
Today's podcast looks at Google's new AI tools, the U.S. State Department's new approach to visa wait times, and Australia's new record number of Indian tourists.
Google is the among the tech giants investing in a reimagined, AI-powered future of travel planning and booking. How can the smaller companies compete?
As with privacy concerns, the European Union is ahead of the U.S. when it comes to regulating digital platforms such as Google. European online travel companies aren't satisfied with Google's changes — but hotels think they go too far.
Google is a key pillar in destination marketing. So it's interesting that Ireland tapped one of the tech giant's execs to be the new leader of its tourism strategy.
If you work for an online travel agency and suggested it open brick-and-mortar stores to bring customers online, you would get very quizzical looks, at the least. Let's see if it works in Argentina and Brazil for Despegar/Decolar.
No, Brian Chesky isn't necessarily talking about launching flights on Airbnb when he refers to becoming a "cross-vertical company." Google Flights, relax.