Articles tagged “Global Hotel Alliance”

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Hotels

Skift Global Forum East Video: What Does Travel’s ‘Next Normal’ Look Like?

In this video from Skift Global Forum East 2023, Chris Hartley highlights GHA's record-breaking year, shedding light on the evolving landscape of the hospitality industry, especially in the context of loyalty programs and the diverse recovery patterns of global travel markets post-pandemic.

Skift Global Forum East Video: What Does Travel’s ‘Next Normal’ Look Like?
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Hotels

Understanding Traveler Plans, Preferences, and Priorities for 2024

With travel demand holding steady into the new year, Global Hotel Alliance’s new member survey uncovers the most popular destinations for 2024, the factors motivating travelers to visit them, and the hotel loyalty benefits they value most.

Understanding Traveler Plans, Preferences, and Priorities for 2024

Tourism

Thailand Targets Record 400,000 Visitors From Middle East

Thailand is experiencing a shortfall in its anticipated number of Chinese tourists, potentially impacting its tourism target for 2023. The country is now exploring alternative markets like Middle Eastern tourists, who can significantly contribute to its tourism revenue despite not matching the Chinese numbers.

Thailand Targets Record 400,000 Visitors From Middle East
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Hotels

How Global Hotel Alliance Is Helping Travelers Make Environmentally Conscious Booking Decisions

Today’s marketing-savvy travelers know greenwashing when they see it. To help them make authentically sustainable choices, hotel brands need to champion and promote hotels in their portfolios that meet the highest international standards for sustainability initiatives.

How Global Hotel Alliance Is Helping Travelers Make Environmentally Conscious Booking Decisions

Tourism

Middle East Airports Need $151 Billion Investment by 2040 to Meet Growing Demand

The aviation industry in the Middle East has greatly benefited from its strategically important geographical location, that enables airlines to establish easy connections to continents across the globe.

Middle East Airports Need $151 Billion Investment by 2040 to Meet Growing Demand

News Blog

Global Hotel Alliance Sees Boost from Spain’s Tourism Recovery

Global Hotel Alliance gained from Spain’s tourism recovery in the fourth quarter of last year, following the addition of NH Hotels into the fold. The country has now become the alliance’s second top earner, as it contributed $31 million in revenue in the last three months of 2022, the company said on Monday. The United…

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Hotels

Skift Global Forum East Video: Expanding the Reach of Today’s Independent Hotel Brands

In this video from Skift Global Forum East 2022, we hear from Chris Hartley, CEO of Global Hotel Alliance, on how independent properties can lower costs, unlock bigger revenue opportunities, and compete in an environment where big brands and online travel agencies rule the world.

Skift Global Forum East Video: Expanding the Reach of Today’s Independent Hotel Brands
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Hotels

How a Data-Driven Loyalty Platform Is Driving Revenue for Independent Hotel Brands

When it comes to building and sustaining loyalty for today’s independent hotel brands, every guest touchpoint matters. Delivering consistent service and surfacing personalized offers and experiences requires a geographically expansive loyalty program powered by an agile technology platform.

How a Data-Driven Loyalty Platform Is Driving Revenue for Independent Hotel Brands

News Blog

Dubai’s Global Hotel Alliance Sees Upside From Asia’s Reopening

United Arab Emirates-headquartered Global Hotel Alliance has seen a strong post-pandemic travel rebound from its Asian properties, as well as a shift in travel behaviors. Its hotels in Phuket and Bangkok, Thailand, reported growth in revenue of 535 percent and 345 percent respectively for the first nine months of this year, compared to the same…

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Hotels

New Ways of Thinking About Today’s Loyalty for Independent Hotel Brands

To rebuild trust with leisure travelers and compete with larger chains, independent hotels need to rethink their core value proposition and reimagine loyalty. Joining a loyalty program network helps independent hotels capture repeat business, reduce operational strain, and drive topline revenue at minimal cost.

New Ways of Thinking About Today’s Loyalty for Independent Hotel Brands