Articles tagged “ecommerce”

Artificial intelligence was a hot topic at this year’s Skift Global Forum in New York. In this video recap from the event, we learn about the true power of AI in the travel industry, which will pail machine-powered automation with smart insights to create more meaningful relationships with customers.

In our upcoming webinar on Wednesday, May 8th, 1-2 p.m. EDT, we’ll examine the tactics used by leading retail brands to target high-value customer segments and uncover actionable strategies for travel marketers to build a more sustainable e-commerce model.

E-Commerce is a critical driver of travel industry business success. But despite all the time spent optimizing for online sales, companies aren’t paying nearly enough attention to a critical piece of the puzzle: their booking confirmation page. Our new insights deck examines how travel brands can make better use of this under-utilized e-commerce asset.

Today’s travel consumer faces a needlessly complex online shopping experience. There are too many choices, and offers are not customized to address buyers’ unique needs. To solve this problem, travel brands must use what they already know about their customers to simplify, streamline and personalize the purchase process.

There's no doubt Ryanair is a more customer-friendly airline than a few years ago. But its pilot shortage problem last year was a major problem, and it undoubtedly hurt its reputation.

We're taking a closer look at the hidden costs of travel e-commerce fraud, and providing a strategy for how to address them, in our latest report. Download now to learn more.

Why do the current fraud systems used by most travel businesses end up costing more money than they are designed to save? What are the unique challenges related to travel…

Sometimes you'll buy a plane ticket and the airline might try to sell you a rental car. Other times, the airline will skip the car but ask if you want premium economy. Why? Carriers are using data to guess what extras you might buy.

Most airlines are not advanced with their e-commerce strategies. Many have done OK without refining how they sell their products. But if they want to succeed in the long term, they probably must become more sophisticated in how they reach customers.

Consumers’ payment habits are constantly evolving, and travel providers must change their payment offering or risk falling behind. Download Worldpay’s free report to help better understand where online payments are headed.