Early Check-In

With a turnaround artist at its helm, EasyHotel is finally poised for its long-awaited expansion. Recent investment in the company is a wager that affordability will matter more to some travelers than whether a hotel is Instagram-ready.

The global hotel groups talk like they're going to inherit the earth. So how can a small brand like Omni thrive? In his first major interview as its new president, Kurt Alexander outlines his plan.

Nordic Choice Hotels has rebranded to Strawberry as it tries to break free of just being a franchisor of Choice Hotels. CEO Torgeir Silseth is striving to find a whitespace for the private company amid the global giants.

When hotel executives have talked about their companies' performance this earnings season, they indirectly spotlighted a few trends affecting much more than just their sector. As Skift has long said, "Travel is a global crucible for everything."

Hotel asset managers can be specialist advisors and go-betweens for owners and operators. As the asset-light model and third-party management spread in Asia Pacific and beyond, asset managers will gain influence as strategic allies.

Analysts at investment banks expect to hear broadly upbeat news from public hotel companies in the next few weeks, even though company revenues haven't returned to 2019 levels.

What's keeping hotel executives up at night these days? For some, it's looming reporting requirements for sustainability.

Accor's chief digital officer, Alix Boulnois, has been boosting the hotel giant's tech game. Her detailed data covers how any hotel company could use tech to drive loyalty, sell subscriptions, and distribute rooms.

The profit potential for wellness can vary a lot between major and minor investments, according to new data. Hotel developers need to plan carefully.

The chief financial officers at Marriott and Accor are closely watching the entry of banks, financial technology (fintech) firms, and tech giants into the selling and servicing of travel. As they should.