Articles tagged “cultural tourism”

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Online Travel

Boosting Revenue During Cultural Events: A New Era for Travel Marketing? 

If you’re heading to the latest stop on Taylor Swift’s Eras Tour, you will likely need to book a flight and hotel. Expedia Group recently unveiled new data highlighting how its advertising tools enhance visibility for travel partners on their sites and can augment partner revenue during popular cultural events.

Expedia Group + Skift | 1 week ago

Boosting Revenue During Cultural Events: A New Era for Travel Marketing? 
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Hotels

Jumeirah CEO: The Rise of Luxury Travel Speaks to a Deeper Cultural Shift

The rise in luxury travel signifies more than just deep pockets — it's a shift towards meaningful experiences. Millennials and Gen Zers are setting the pace, choosing travel as a form of self-expression. Jumeirah is tapping into this trend to accelerate its global reach, shifting the definition of luxury from mere opulence to personalized, purpose-driven experiences.

Jumeirah + Skift | 5 months ago

Jumeirah CEO: The Rise of Luxury Travel Speaks to a Deeper Cultural Shift

Hotels

Hilton Identifies a New ‘GenerAsian’ Traveler and Here’s What They Want

What's in a name? Call them GenerAsian Travelers or Native Explorers, a majority of Asian travelers share a strong penchant for travel experiences rooted in culture and heritage. Their shared enthusiasm extends to exploring the broader region as well.

Peden Doma Bhutia | 6 months ago

Hilton Identifies a New ‘GenerAsian’ Traveler and Here’s What They Want

Hotels

Hotel Cultural Managers Add Diversity and Community Engagement

Some hotels are hiring "culture managers" to broaden their community programming. It's a promising move, given the rising numbers of guests seeking local discovery and cultural tourism.

Carley Thornell | 11 months ago

Hotel Cultural Managers Add Diversity and Community Engagement

Hotels

The Foundry Hotel Helps Engage With Asheville, NC’s Black Community

Historical preservation in hotel design isn't new, but it remains relatively rare for hotels to honor the rich histories of their Black neighborhoods. The industry need more leaders like Larry Crosby, general manager of The Foundry Hotel, part of Hilton's Curio Collection.

Carley Thornell | 1 year ago

The Foundry Hotel Helps Engage With Asheville, NC’s Black Community

Tour Operators

Tour Operators Target Families to Expand Reach of Luxury Cultural Travel

Although a growing number of families are eager to travel together, convincing them to shell out big money for seemingly dry experiences is a tall order. So tour operators need to create lively environments for children to make their trips more appealing for the lucrative market.

Rashaad Jorden | 2 years ago

Tour Operators Target Families to Expand Reach of Luxury Cultural Travel

Tourism

Mexico City’s Newly Revealed Ancient Treasures to Prompt Future Tourism Upturn

Teotihuacan near Mexico City has drawn visitors for decades. But archaeologists have just revealed more of their finds from under the ruins. In the future, they'll put these treasures on display.

David Alire Garcia, Reuters | 3 years ago

Mexico City’s Newly Revealed Ancient Treasures to Prompt Future Tourism Upturn

Online Travel

Intrepid Travel and Startup Local Purse Test Live Video Shopping for Travelers

It's an appealing idea to harness the growing trend in live-streamed e-commerce to support local artisans.

Sean O'Neill, Skift | 3 years ago

Intrepid Travel and Startup Local Purse Test Live Video Shopping for Travelers

Tourism

Palestinian Art Center Shines Light to Revive West Bank Tourism

Tucked away in the lively city of Jenin in the West Bank, the Jenin Creative Cultural Center prides itself on offering the perfect blend of local art and culture to welcome visitors. But, being at the heart of the never-ending Middle East peace process, the center has faced difficulties in changing perceptions to attract tourists in a region rife with unrest.

Reem Abdellatif, Skift | 4 years ago

Palestinian Art Center Shines Light to Revive West Bank Tourism