Colorado's record-breaking visitor numbers are proof of the power of marketing.
Whether it's because of the great snow, skiing, or maybe the fact that Colorado is one of the few states where marijuana usage is legal, the Rocky Mountain State had a record number of visitors and sales tax revenues this year.
What Colorado is seeing now with pot tourism, few other states will be able to experience when all the laws change. It has a chance to both set a standard and make some money.
Nobody really wants to live like a local, they want to live like a local who is rolling large. And in this case they're rolling them too large.
For many travelers, particularly pot enthusiasts, it's more about educating them on what else Colorado offers when they want to take a break from certain recreational activities than convincing travelers to visit the state. Ritter's work will involve reminding travelers of the state's roots and unique offerings as marijuana inevitably won't be a differentiator forever.
Global climate change + stronger dollar = lousy winter on Colorado slopes.
There is a business here, but only for those that take it seriously.
Great weather, great outdoor activities, and a permissive culture can make for an attractive destination.
All we'll say is that the canteen better be open late and it better serve Taco Bell.
Destinations with tight controls on growth and rental markets are often the first to feel the sting of vacation home rentals as locals have difficulty finding places to live.