Today's U.S. policy is a de facto boycott on travelers from countries such as India and Mexico. Senseless. Plus: Hilton's CEO Chris Nassetta is lobbying to get funding for a new assistant secretary position for tourism and wants to reform U.S. air travel.
Hilton CEO Christopher Nassetta praised the Middle East for its commitment to boosting tourism, and he explained at the recent Skift Global Forum East why public-private partnerships are critical in improving tourism infrastructure.
A fallible forecast: Hilton CEO Christopher Nassetta's claim that business travel demand will eclipse pre-pandemic levels in three years still has time to pan out, but another prediction that the labor shortage would partially fix itself after the lapse of extra unemployment benefits isn't ringing true.
Don't discount the return of business travel demand, but Hilton has an advantage in having a bulk of its business transient traffic coming from smaller companies. Those relying on major corporate traffic to fill hotel rooms shouldn't get too excited quite yet.
It's never too early to start planning for a post-pandemic travel environment, which Hilton is clearly doing with robust optimism. But the company can't ignore the fact the ongoing case surge in the U.S. threatens to curtail months of recovery momentum. How will that play out for the long term?
Hotel companies like Hilton can't let the catastrophic impact of coronavirus deter diversity and inclusion initiatives at all levels of employment and ownership.
Airlines may lag hotels in their recovery timeline, but both industries need more coronavirus testing and treatments to have a shot at returning to peak performance levels.