Articles tagged “choice hotels”

Hotels

Choice Hotels To Soon Decide Fate of Money-Losing Subsidiary

Choice Hotels had an asset, its own property management system, and decided in 2013 to offer the solution to unaffiliated hotels, but it is always a tough sell for one brand to attempt to sell services to competitors, as Choice is finding out.
Hotels

Choice Hotels forms division to sell its technology to rivals

Officials hope the new Choice Hotels division will break out of the slow-moving hotel world, and make its mark as a technology startup. Whether creating a new division will help entice competitor chains and independents to sign on remains to be seen.