Articles tagged “booking holdings”

In India, market leader MakeMyTrip is betting on a multi-pronged strategy to defend itself against the intrusion of Booking.com on its turf. Execution matters. But so does the patience of MakeMyTrip's key backer, Ctrip.

The Priceline Group is the colossus of hotel bookings but it is playing catch-up when it comes to vacation rentals. Yet CEO Glenn Fogel sounds determined to hone in on Airbnb's territory.

With the summer travel season in many parts of the world winding down, so is TripAdvisor's TV spend but let's see if it is starting to be a difference-maker. Meanwhile, new IHG CEO Keith Barr is conducting his first financial results call at the helm. Let's see how he does.

Hospitality brands who want travelers to book directly on hotel websites should work to optimize the customer experience from pre-booking to post-stay. Download this report on the rise of the digital concierge for free!

Artificial intelligence, machine learning, and more sophisticated API-connected platforms are powering better speed, relevance, and accuracy of search and automating services across all touchpoints of the traveler journey—allowing travel providers and resellers to connect with customers more efficiently.

As their contract expiration deadline looms, Hyatt and Expedia are maneuvering for position with Hyatt property owners. The new Hyatt-Booking.com agreement gives Hyatt some leverage but it likely wouldn't fully make up all the ground if the chain goes completely dark on Expedia.

Expedia and Booking.com, which each doubled Marriott's TV advertising spend over the last year, are still growing like weeds despite hotels' direct-booking campaigns. That makes for a tough environment for hoteliers, although some brands will do better than others.

The Priceline Group has been looking at adding flights to its largest site, Booking.com, for years, but has hesitated for fear of detracting from its core hotels product. But in this case, taking a "stronger together" approach and leveraging the group's other in-house brands could ultimately pay off.

How understanding recent shifts in consumer behavior is a must for corporate travel managers Why a great user experience results in adoption of a company’s preferred travel booking and expense…

How can marketers target European travelers? The first step is understanding their behavior patterns and preferences across generations.