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Articles tagged “booking holdings”

Online Travel

Ad Spending Cuts Help Trivago Return to Profitability

Shares in the hotel search company rose the most in two years on news that a cut in ad spending had pushed the Expedia-controlled company into the black. But the company, which once enjoyed meteoric growth, seems unlikely to return to turbo-charged revenue gains anytime soon.

Ad Spending Cuts Help Trivago Return to Profitability

Online Travel

Expedia’s Barry Diller Calls on Google to Be Regulated

Diller is one of the godfathers of online travel and Expedia is probably among the top two travel advertisers in Google. Whether his comments will lead to lobbying or business practice changes, is today's multibillion dollar question.

Expedia’s Barry Diller Calls on Google to Be Regulated

Travel Booking

How Booking Holdings Is Plotting the Next Decade of Online Travel Innovation

The Booking Holdings CEO is taking the long view, which can be difficult for the leader of a public company to accomplish while growing stock value. The opportunity is there, though, for the online booking leader to improve its offerings with data-based personalization.

How Booking Holdings Is Plotting the Next Decade of Online Travel Innovation

Online Travel

Booking Holdings Tweaks Momondo’s Marketing Strategy

Well, well, well ... if Booking Holdings is cutting brand marketing spending, what does it mean for the Momondo name going forward?

Booking Holdings Tweaks Momondo’s Marketing Strategy

Online Travel

Booking Holdings’ Agoda Takes a Distinctive Approach on Short-Term Rentals

Booking Holdings’ Agoda Takes a Distinctive Approach on Short-Term Rentals

Online Travel

This Is a Pivotal Moment for Booking Site Marketing Strategies

Suddenly those seemingly free-spending online travel agencies, which have made Google rich, are toning down their big-spending ways. Google shouldn't be too worried: Expedia and Booking Holdings are still spending billions of dollars on search-engine marketing, but they've just become a bit more stingy. And, they hope, wise.

This Is a Pivotal Moment for Booking Site Marketing Strategies

Mergers and Acquisitions

Expedia Is Growing Alternative Accommodations Faster But Booking Isn’t Slowing Down

Booking sites are offering more types of travel products and services on their platforms. Of these verticals, alternative accommodations are a highly contested space where Booking and Airbnb lead for now.

Expedia Is Growing Alternative Accommodations Faster But Booking Isn’t Slowing Down

Mergers and Acquisitions

Booking Holdings Bought HotelsCombined for Only $140 Million

Don't you just love those proverbial tuck-in acquisitions? Booking Holdings didn't break the bank for either HotelsCombined ($140 million) or FareHarbor ($250 million). Sometimes making smaller bets is a much smarter strategy than gargantuan deals, but only time will tell.

Booking Holdings Bought HotelsCombined for Only $140 Million

Online Travel

Booking Holdings Says Half Its Customers Now Come Direct: Will It Be a Game Changer?

Some hotel groups will be jealous of Booking Holdings' ability to have one out of every two of its customers booking travel on its brand sites and apps without having to buy online ads to acquire them.

Booking Holdings Says Half Its Customers Now Come Direct: Will It Be a Game Changer?

Online Travel

Booking Holdings Sacrifices Growth for Profit

The online travel titan faces a reality check after years of extraordinary growth. Booking Holdings forecast that third-quarter growth in its accommodation room nights booked rate would be between 6 percent and 9 percent, well below the 20 percent range typical in the past.

Booking Holdings Sacrifices Growth for Profit