Articles tagged “blockchain”

Facebook is challenging online advertising heavyweight Google by offering innovative products that target travel brands (and other sectors). Expect the social network to seize some market share but how much remains to be seen.

Consumers, especially millennials, want loyalty points that aren't so difficult to redeem. To address that issue, startup Loyyal is now developing a universal point system based on blockchain technology that allows cross-partner redemption.

Blockchain technology has the potential to disrupt nearly every aspect of every industry imaginable. But can it overcome its predecessor's (Bitcoin) stumbles and, if so, how would it potentially work in the travel space?