Articles tagged “best western”

Watch a full session from our recent online event devoted to hotels and hospitality, and post-pandemic marketing strategy and planning.

Hotel rooms and short-term rentals will sell themselves this summer as U.S. travelers rush to take long-delayed vacations. Bookings look strong enough through the fall for industry leaders to think the recovery is real and lasting.

Best Western’s expansion from economy, roadside hotels to boutique brands in recent years faces stiff competition coming out of the pandemic. The company can be a success if, and only if, more of its long-time operators upgrade to the boutique model.

Best Western CEO David Kong wants hotel-specific economic relief from Washington like anyone else in the industry, but he's among the few publicly to recognize what is realistic and needs to happen to survive into 2021.

U.S. hotel leaders say repeated examples of prejudice and racial inequality are a call for them to do more given their diverse workforces. What materializes from such a call? A whole world is waiting.

Thailand is in a good position to tap the green rush and forge a path in medical marijuana tourism. Its neighbors are keenly watching its developments, even as the region's pace toward marijuana legalization is still slow.

Best Western's unique longstanding model gives much power to its member hotels. But as changes quickly alter the industry's landscape, can the chain still compete effectively under the old ways?

Property management systems are not the most exciting topic to discuss when assessing a hotel's tech prowess, but they are core to any company's ability to sell as many rooms as possible.

One could find Best Western's boutique hotel strategy confusing on price comparisons, but it’s the customer’s choice if they want to pay for the experience.

Change is good, but it requires spending a decent chunk of cash and having a coherent strategy.