There’s nothing small scale about Minor Hotel’s ambitions for India as it plans to conquer the country's hospitality scene, one grand property at a time.
While leisure travel has shown the most resilience in the region, much of the recent demand in Southeast Asia can be linked to meetings travel and events.
With long coastlines, towering hills and vast waterbodies, India's topography is conducive for a range of adventure activities, but not at the cost of inadequate vigilance and poor risk assessments.
Extending experiential programming to the youngest travelers is a smart move in more ways than one — and can build brand loyalty for years to come. Is this the new wave of marketing partnerships in hospitality?