AI in Travel

Artificial intelligence (AI) is the dominant topic of the future in travel, and we’re keeping a close eye on it at Skift.

Breakthrough generative AI technology was released publicly by OpenAI last November, and a number of big-name travel companies have already responded. Expedia, Kayak, and more — including multiple startups — have started releasing experimental technologies that could lead to transformations in the way users discover, plan, and book travel.

Skift's own Ask Skift AI deep search tool gives readers extensive insight into the business of travel by training artificial intelligence on the complete archives of Skift, Skift Research, Airline Weekly, Skift Meetings, Daily Lodging Report, and Skift Live events.

Announcements

A Big Picture View of Travel’s Future at Skift Global Forum 2023

As we decipher the future of travel at our 10th annual Skift Global Forum next week, it’s clear that this is a pivotal time for the industry as the technologies, platforms, and trends that are defined today will have a lasting impact in the years ahead.
Online Travel

Expedia Group' EG Labs Will Let You Test New AI Products

EG Labs, which would provide a way for consumers to provide feedback for Expedia Group product betas, is itself a test. It seems as though an active feedback loop would provide more insights than merely observing user behavior.
Travel Technology

Q&A: Plum Guide CEO on Using AI to Disrupt the Short-Term Rental Space

Soaring guest expectations are raising the bar in the short-term rental market, pushing the industry to deliver high-quality experiences at scale. Plum Guide's use of AI showcases how innovative technology can effectively meet these challenges.
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