Articles tagged “apps”

Online Travel

Online Travel Storytelling Spin Cycle Is Running at Full Speed

What happened to the good old days of rich travel companies getting richer through digital marketing? Ha. Airbnb said brand marketing and public relations (both forms of storytelling) let it reduce its reliance on performance marketing.
Online Travel

Hopper Fills a Gap With JetBlue Partnership

The partnership enables JetBlue to do business with a younger clientele, particularly beyond the U.S. East Coast. Hopper filled a gaping hole in its airline lineup.