It is one of the most fascinating battles in tech right now, with huge amount of money involved, and one that will also define the future of how we travel.
Any deal between the two companies would be a boost to both their efforts: Foursquare on reaching the next level of growth and Apple on making its much-derided maps app better with more utility information.
The principles can be applied in any industry, but hotels are particularly posed for success with visible employees that can be recruited to emulate and build brand loyalty both in person and online.
Recent personal experience using an iPad on an Openskies flight demonstrated how much better a user experience the tablet is than a traditional in-seat device. It's hard so see this not catching on.
Google is going to ride the wave of criticism surrounding the iPhone’s inferior maps app for as long as possible, but that’s not stopping Apple’s sales and just seems to fuel their creative juices.
Find My Friends didn't gain many users on previous iOS updates, but location-based check-ins gives the app a purpose that travelers and their friends stuck at home can appreciate.
Apple will make several iOS apps obsolete if users decide that the iPhone 5's newest features like photo sharing and panoramic photos are more convenient to use and just as fun.