Articles tagged “ancillaries”

Hotels

New Insights Deck — The State of Loyalty: 2019 Hotel Ancillary Report

Ancillary products are becoming increasingly important to hotels’ marketing, branding, customer loyalty, and revenue goals. This new insights deck from iSeatz offers a detailed audit examining how today’s leading hotels brands are using ancillaries in 2019, helping sector executives make smarter decisions about how to use such products in the future.
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Online Travel

New Skift Insights Deck: The Anatomy of the Upsell — Making the Most of Travel Transaction Moments

E-Commerce is a critical driver of travel industry business success. But despite all the time spent optimizing for online sales, companies aren’t paying nearly enough attention to a critical piece of the puzzle: their booking confirmation page. Our new insights deck examines how travel brands can make better use of this under-utilized e-commerce asset.
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Hotels

Skift Trend Report: Creating the Hotel of the Future With Ancillaries

Our newest report takes a look at the rapidly evolving world of hotel ancillaries. These “add-on” purchases are already a key tool for hotels to maximize revenue. But now, they are taking on much greater importance as hotels look to deepen relationships with guests and play a greater role in the entire customer journey.
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Online Travel

Nor1 Buys Stay Delightful as More Hotels Upsell Guests on Text Chat

It's old news that many hotels are enabling guests to text requests to the front desk. But it's still early days for them to piece together the tech systems in a way that will let them successfully upsell guests on additional services via chat.