Articles tagged “Alps”

Tourism

Why This French Ski Destination is Now Wooing Indian Tourists: India Report

The idea of a ski destination actively pursuing its target audience in India might have appeared unconventional in the past. India, known for its diverse climates and predominantly warm regions, is not typically associated with skiing. However, the tourism sector has now undergone a remarkable shift, turning Indians into a coveted audience for a variety of experiences.

Peden Doma Bhutia | 6 months ago

Why This French Ski Destination is Now Wooing Indian Tourists: India Report

Tourism

Switzerland Hopes Europeans Can Fill Gap Left by Absent Asian Tourists

The pandemic has been a wake-up call for the Alpine region, which now needs to rethink future marketing strategies to attract a broader base of visitors.

Silke Koltrowitz and Arnd Wiegmann, Reuters | 3 years ago

Switzerland Hopes Europeans Can Fill Gap Left by Absent Asian Tourists

Overtourism

When Winter Tourism Getaways Become Summer Attractions

While once seen as just cold weather destinations, certain mountain towns in the Alps, the United States, and beyond are evolving their cultures and economies into year-round destinations with no compromise on things to do. Can they handle the crowds?

Colin Nagy, Skift | 6 years ago

When Winter Tourism Getaways Become Summer Attractions