Airbnb News

One of the most fascinating and open interviews from an industry CMO you will hear: Airbnb, the brand story so far, and its hopes on becoming a super brand.

Airbnb is on the cusp of becoming a mature hospitality brand and that's resulted from creating a culture that meets travelers where they are and where they want to be in their destination.

Airbnb will share taxes under certain conditions, as long as those conditions don't require it to tell local authorities if hosts are in compliance with local laws.

Colbert is becoming the go-to place for Silicon Valley unicorn companies to explain to the masses how they are disrupting legacy businesses.

While there are many issues prohibiting meeting attendees from booking Airbnb, the amount of those who do will skyrocket as more people understand the opportunities for local travel experiences and inherent cost savings. Affordable sharing accommodations also help people attend educational association events who otherwise might not be able to afford to participate.

Booking.com wants to answer the needs of "one customer," the one who books an apartment one day and a five-star hotel the next. Yes, a revolution in lodging is under way and Booking.com is now shouting about it.

Short-term rental hosts, in many cases, haven't become as adept as hotels in knowing how and when to change their average daily rates but you can bet that won't be the story for much longer.

In and outside the travel industry, Airbnb's website has been a model of smart design. Its new Apple TV app likely will set a standard, as well.

What's next for Airbnb now that it's the mainstream?

As sharing economy services provide stronger data tools to corporate agencies, the role of Uber and Airbnb will expand in corporate travel policies.