Articles tagged “accor”

Tourism

Skift Global Forum East Attendees Share 4 Key Travel Insights

What are the emerging trends and issues shaping the future of travel? We surveyed our Skift Global Forum East audience of more than 600 travel executives to determine what industry leaders think about top-of-mind subjects.
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Hotels

Accor Hotels' Brands, Explained

Accor had a stellar 2023 and looks set to grow in 2024. Here’s a rundown of each brand in the Accor hotels portfolio.
Hotels

Accor Faces 'Junk Fee' Suit

A junk fee reckoning is underway. Accor has joined Marriott, Hilton, and Hyatt in changing their disclosure policies this year.
Hotels

Hotel Brand Bloat: 'A Shakeout Is Coming'

Many marketers design hotel brands to appeal more to hotel owners than travelers. One reason? Creating a new brand is easier than fixing an old one.
Hotels

Accor Reveals European Portfolio Growth

Accor revealed the portfolio growth and development momentum of its ibis Styles brand in Europe, with 20 hotels opened and 16 hotels signed under the ibis Styles brand in 2023 to date.