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Accor Group Partner Content

Accor Group Partner Content

Accor is a world leading hospitality group offering experiences across more than 110 countries in 5,400 properties, 10,000 food and beverage venues, wellness facilities, or flexible workspaces. The group has one of the industry’s most diverse hospitality ecosystems, encompassing more than 40 hotel brands from luxury to economy as well as lifestyle with Ennismore.

Hotels

New Report: 10 Takeaways From Skift Global Forum 2023

Industry leaders took to the stage at Skift Global Forum to decipher the trends facing today’s travel industry. Skift partnered with Accor to provide an overview of some of the most important conversations and insights shared at this year's event.
Accor Group + Skift | 1 year ago
Sponsored
Business Travel

New Report: Exploring the Rise of Purposeful Business Travel

As travel demand returns, a new report from Accor uncovers some of the challenges and opportunities facing corporate travel decision makers as they reexamine the value of business travel in a post-pandemic world — and points to what they need to prioritize in 2024.
Accor Group + Skift | 1 year ago
Sponsored
Hotels

How Hotel Conversions Are Augmenting Accor’s Growth and Development Strategy

Independent hotels can expand their customer base and adapt to changing market conditions by joining a larger hotel group with a global distribution and supply network. Accor’s diverse portfolio offers a spectrum of conversion-friendly brands to address the individual needs of owners.
Accor Group + Skift | 2 years ago
Sponsored
Hotels

Q&A: Inside Accor’s Bespoke Growth Strategy for Greater China

Despite the volatility of the past few years, China is on track to become the world’s largest tourism market by 2032. As domestic travel returns, Accor is gaining market share by accelerating growth and tailoring solutions for the Chinese market.
Accor Group + Skift | 2 years ago
Sponsored
Hotels

Q&A: Why Wellness and Sustainability Now Go Hand in Hand

Integrating wellness into hospitality is nothing new, but doing it in a holistic way that factors in broader sustainability goals and aligns with community values points to a new way forward.
Accor Group + Skift | 2 years ago
Sponsored
Hotels

New Report: Beyond the Hotel Stay, Bringing Loyalty to Everyday Life

Loyalty is changing. In addition to value for money, consumers want unique experiences, flexible pricing, and a simple reward redemption process. This report explores how hospitality companies can think bigger about loyalty, engage with customers beyond the hotel stay, and embrace the idea that “lifestyle is the new loyalty.”
Accor Group + Skift | 2 years ago
Sponsored
Hotels

How Accor Is Supporting Biodiversity and Sustainable Tourism

Accor’s company-wide commitment to sustainability and biodiversity calls guests, employees, and even competitors to join in on a collaborative vision of the hospitality industry’s eco-conscious future.
Accor Group + Skift | 3 years ago
Sponsored
Hotels

How Hotels Can Invest in Their Local Environments and Promote Biodiversity

In this video from Skift’s Sustainable Tourism Summit, we hear from Brune Poirson, Accor’s chief sustainability officer, about the brand’s unique approach to sustainability and the steps it's taking to preserve the natural environments around its properties.
Accor Group + Skift | 3 years ago
Sponsored
Raffles Maldives Meradhoo Resort
Hotels

Exploring Hospitality’s New Wellness Frontier With Accor

Hotel and resort guests don’t just want to be pampered. They want to recharge and get inspired to improve their overall health and well-being. Hospitality brands can drive demand if they take this to heart and integrate wellness offerings in meaningful ways throughout the customer journey.
Accor Group + Skift | 3 years ago
Sponsored