Expedia’s European investment could have been predicted as soon as Priceline scooped up Kayak, and the travel company will now continue to cluster more brands under its umbrella as it builds out its inventory and global reach.
The vacation rental switch will be used by professionally managed properties for wider distribution and this would give travelers more reliable options when staying in vacation homes.
This is a great move by Expedia as Trivago is a leader across a wide swath of European countries, and this could make Kayak's quest for European expansion a bit more difficult.
Priceline will have to compete with other more established strategic arms and venture firms, and may soon realize it will need a more organized effort to get a quality deal flow.
Duetto’s team has a critical mix of industry insider expertise and tech experience, but adoption from hotel brands that are hesitant to learn a new system will be the company’s biggest hurdle to success.
The airlines industry should be looking at distribution in the fullest sense of the word: be where the consumers are spending most of their time in digital channels, and the large Internet players are also looking to connect with large consumer-facing industries like airlines.
Travelers overwhelmingly search international destinations that fall close to home with the exception of classic tourist destinations like London, Paris, Rome, and Manhattan.