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Online Travel News

Here’s what's latest in online travel news, focusing on key trends, technologies, and strategies influencing the booking landscape. 

Discover the latest developments in booking platforms, the transformative role of AI and machine learning in creating personalized travel experiences, and the profound impact of mobile technology on consumer behavior.

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Highlighted topics include the growing role of user-generated content and reviews, as well as the impact of social media on online travel bookings.

Skift's online travel news offers essential insights, exploring the competitive landscape, including the successes and challenges faced by major online travel agencies (OTAs), emerging startups, and established travel companies evolving in the digital age.

Keep up with the ever-evolving online travel market and its implications for both industry professionals and consumers.

Online Travel

Ukraine Airbnb Bookers Get Duped and More Top Stories This Week

In Skift's top stories this week, money from Airbnb bookings meant to support Ukraine is often going to hosts outside of the country, several hotel giants freeze development plans in Russia, and United Airlines is worried about the prospect of higher oil prices.
Rashaad Jorden | 3 years ago
four seasons hotel moscow russia source four seasons
Online Travel

Google and Trivago Are Still Selling Ads for Russia Hotels

Google Travel turned off Russia advertisers, but is still getting a limited amount of advertising for Russia travel from ad partners outside Russia. In contrast, Skyscanner and Kayak don't display any information about Russia travel.
Dennis Schaal | 3 years ago
Driver on winter road
Online Travel

New Research: 5 Signs of Travel's Continued Recovery

Expedia Group Media Solutions’ Q4 2021 Travel Recovery Trend Report features custom research and key data on how travel is returning, with actionable insights to help the industry respond to shifting traveler behaviors and attitudes.
Expedia Group Media Solutions + Skift | 3 years ago
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Woman depicted in Airbnb promo for refugee help.
Online Travel

Ukraine Bookers on Airbnb Get Duped Despite Heartfelt Support

Airbnb bookings in Ukraine are very well-intentioned and much of it may be going to hard-hit individual hosts. However, Airbnb doesn’t expressly identify professional hosts so a chunk of the funds may be unwittingly going to big property managers that aren’t even based in Ukraine.
Tom Lowry | 3 years ago
Experiences

Expedia Ceases Sales to and From Russia

Expedia Group stepped out of the pack and ceased offering travel to and from Russia because of Putin's invasion of Ukraine. The company doesn't have a ton of Russia-related business, so even if the move is more symbolic than anything else, it is an important statement.
Dennis Schaal | 3 years ago