Priceline is using the upcoming March Madness season to push sports-driven travel with targeted hotel deals and new partnerships in its latest campaign.
Industry leaders envision a future where consumers can plan, book, and manage all aspects of travel from a single interface. These early partnerships between AI and travel companies bring that vision a step closer.
Will the big AI chatbots — those that survive — ever become online travel agencies in their own right? Booking Holdings' CFO doesn't think so, but the company is trying to prepare for all scenarios.
Expedia has been heavily involved in sports marketing, and has been using influencers more frequently, all of which dovetails with the experience of the company's new senior vice president of brand marketing & creative.
Amazon’s customer payment system is the picture of modernity, simplicity, and convenience. The travel industry pales in comparison, but that’s changing. Flywire is among the fintech companies jumping at the opportunity.
Are generative AI platforms going to make Booking Holdings irrelevant? That's unlikely. The real issue is to what extent the company's economics may suffer.