Cruise News

Royal Caribbean has spent more than a decade in China building a reputation and customer base. Now that work appears to be paying off in a global way.

Cunard is striking an interesting balance between old-school, traditional luxury and fast-paced, data-driven, adaptive hospitality on its longer journeys across the sea. As competition heats up, the line needs to make a compelling sell to attract a younger audience. But a few currents and trends are colliding that just might make this possible.

The Philippines wants cruise dollars. But Boracay, which has reopened after some rehabilitation, does not. The island is a key cruise stop but can carry only so much. Tourism authorities and cruise lines should work out the sums.

Carnival Corp. had a rough day on Wall Street after its forecast for 2019 disappointed. Executives at the world's largest cruise company are hoping to far surpass the low expectations they laid out Thursday.

Travel providers need to step up the experiences they offer to compete in an increasingly crowded market –– and those in the cruise sector are no exception. With the recent announcement that it’s overhauling three of its ships, Windstar Cruises is one example of a cruise brand that realizes this.

The incoming Cruise Lines International Association CEO knows her way around Washington, D.C. and has a background in travel and tourism. That should be enough for a good start, but the cruise industry is complicated enough that she'll have plenty of work ahead.

Celebrity Cruises wanted its newest ship to be transformational for the brand and for the cruise industry. With reimagined staterooms, technology, and even hot tubs, the cruise line is following through on that goal.

As they ramp up their outreach to travel advisors, Ritz-Carlton Yacht Collection and Virgin Voyages are both presenting themselves as new and different options for luxury clients. They say this means agents will be able to sell cruises to those who don’t normally cruise, but who are intrigued by the brands.

Norwegian Cruise Line Holdings keeps trying new ways to get higher-spending passengers on board. Quarterly results show the efforts are working so far.

Virgin Voyages is intent on setting itself apart, and its food choices do stand out: no buffet, no main dining room, no restaurants with an extra charge. Execution will be key.