Google’s New Climate Push Won’t Penalize Hotels That Opt Out
What can make a travel companies truly put their money where their mouth is on sustainability? Threaten a lower placement on a Google search.
Climate Hub
Welcome to Skift’s Climate Hub, where solutions-based journalism cuts through industry spin to spotlight real progress in travel sustainability. In partnership with Intrepid Travel, Skift’s editorial team will evaluate environmental claims, highlight meaningful advancements, and hold the travel sector accountable. This independent initiative brings rigorous reporting to the forefront and pushes the industry to meet the moment in the face of growing scrutiny from travelers and stakeholders alike.
How Far Will Google Take New Hotel and Environment Claims?
It's a nice step for Google to provide more information about hotels' sustainability practices in search results. But will the company have the guts to get "political," in the eyes of some, and push hotel listings higher or lower based on environmental practices?
20 Years After 9/11 a Resilient Airline Industry Faces New Challenges
There were naysayers after 9/11 that said people would never fly again in droves out of security concerns, and now Covid and its variant joint-venture partners have rocked the travel industry. History has shown, however, that "travel" and the human spirit are indomitable.
A Travel Coalition Faces Steep Climb Calling Out Industry on Climate Change
Cutting tourism-related carbon emissions in half is very ambitious, but travel can't go small in combating climate change. However, the fight to cut emissions will face an enormous challenge when airline passenger numbers return to pre-Covid levels.
Why the Travel Industry Can’t Afford to Dismiss the UN’s Loudest Climate Change Warning Yet
Ignorance of the science is no longer an excuse — the IPCC report makes sure of that. If the tourism industry doesn't snap out of its inertia faster, its fate will be sealed sooner than any of us thought.
Global Consulting Firms Project They Will Save Almost $1 Billion by Cutting Corp Travel in 2022
These latest company budgets and stricter travel programs are concrete evidence that there's simply no going back to 2019 levels.
Siemens to Buy Rail Software Company Sqills for $650 Million
Sqills has won more contracts from railway operators to upgrade their inventory, booking, and ticketing software than any other tech vendor in recent years. So this acquisition makes sense.
Corporate Travel’s Stark Reality Versus the Delusions of Airlines
Deloitte has taken the pulse of corporate America, and the 150 travel managers it surveyed are a lot more cautious than airlines would have you believe.
Could Other Airports Follow Pittsburgh’s Lead to Diversify Revenue?
The pandemic and the push for sustainability are forcing airports to think outside of the box. The more creative, the bigger the win, it seems. But are some of these revenue-generating ideas here for the long run or only until travel recovers?
Skift Destinations & Sustainability Summit Video: The Future of Sustainable Tourism Amidst Recovery
In this video, we hear from Jennifer Andre, global vice president of Expedia Group Media Solutions, on what sustainable tourism might look like as destinations think about travel’s return.
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