Here’s What Travel Companies Are Doing for Super Bowl Ads
Super Bowl ads cost more than $8 million for a 30-second spot, and it appears some travel brands are taking a pass this year.
Meghna Maharishi is Skift’s Airline Reporter, where she covers everything from loyalty programs to policy-making in Washington, D.C. She previously covered the airline industry at The Points Guy, worked on the investigative desk at CNBC, and did data visualization at CNN Politics. Send tips to Meghna on Signal at mmaharishi.61.
Trump’s Canada Aircraft Decertification Applies Only to New Planes
The clarification means thousands of Bombardier regional jets and Airbus A220s already in service with U.S. carriers would continue operating under their existing certifications.
Trump Says U.S. Will Decertify Canadian Aircraft, Threatens 50% Tariffs
It is unclear if a decertification could impact aircraft beyond Bombardier’s business jets.
American Airlines to Return to Venezuela
American’s announcement comes as the Trump administration is pushing for more investment in Venezuelan oil from U.S. oil companies.
Southwest CEO Defends Changes: ‘We’re Committed to Following the Customer’
Southwest CEO Bob Jordan doubled down on the changes at the carrier as initiatives like assigned seating and baggage fees take off.
Southwest Expects Boost From Bag Fees, Assigned Seating
Southwest is forecasting a profitable 2026 after ripping up its business model to implement assigned seating and baggage fees.
American Airlines Takes a Bigger Hit From Government Shutdown as Another One Looms
A sharp decline in passenger traffic out of Reagan National at the end of last year is partly why American saw a bigger impact from the government shutdown.
American Sees Bookings Rebound in January, Expects Revenue to Grow
American Airlines is continuing its premium push as part of an effort to chase the record profits at rivals Delta and United.
United Adds More Flights Out of Chicago as Turf War With American Heats Up
United is bolstering its presence at Chicago O’Hare as it looks to maintain its dominance at the airport. CEO Scott Kirby said United is “drawing a line in the sand.”
Winter Storm Slams U.S. — Airlines Cancel 10,000+ Flights
Flight disruptions are expected to last into Monday, with more than 2,000 flights already canceled.