Dennis Schaal

Online Travel

Orbitz Worldwide to Add 40 Tech Jobs as It Readies China Launch

Expedia and TripAdvisor have subsidiaries in China, Priceline has gone the partnership route with Ctrip, and now Orbitz Worldwide wants to get in on the action in a more meaningful way through its HotelClub subsidiary. HotelClub will have to do some heavy lifting in China, which is a coupling, discounting and highly competitive market.
Airlines

TAM Airlines Adding 750 Flights for World Cup

TAM says it is adding 750 flights for the World Cup, and an additional 1,000 temporary workers to accommodate all of those soccer fans. The airline has had two years to plan for the World Cup, and for many passengers TAM will be their all-important introduction to Brazil and the championship. Let the flights and games begin.
Hotels

InterContinental Hotels Seeks to Expand Traveler Appeal with Amadeus Technology Partnership

InterContinental Hotels is savvy to recognize that it needs to go beyond the low-hanging fruit of converting lookers into bookers, and needs to be involved in earlier and later phases of the guest journey. Amadeus has experience with some of these things on the airline side of things, but it remains to be seen how effective it will translate into hotels.
Media and PR

Expedia Backtracks on 'World's Largest Travel Site' Claim

It was careless for Expedia previously to claim it was the globe's biggest travel site. You'd think it would have been more precise about its boasts, and in its latest ads it narrows its claim and documents it. TripAdvisor assuredly is happier now.